Thursday, April 29, 2010

Finacial Friday: Nestle's quote

Financial Friday is coming out on Thursday because it is important. (I boycott Nestle and encourage others to boycott as well. This is a simple overview of why Nestle is unethical). I stumbled upon an article today and it is not directly about breastfeeding, but it really is:

CNN reports controversy surrounding KFC's pink bucket campaign. Fried chicken is high in fat, hence an ironic connection to breast cancer cure and prevention. I agree--it is ironic and fast food/fried chicken is not conducive for a healthy body weight. Research shows that having a healthy body weight lowers cancer risk.

What I find interesting is what Nestle says about marketing and public health. Here is Nestle talking about the issue:

"Nestle tells CNN, "The goals of food companies, alas, are not the same as the goals of public health. Food companies are businesses that must sell expanding numbers of products. While it seems possible that their goals and those of public health could overlap, they rarely do. Buckets for the Cure gets money for whatever it does. KFC sells more buckets. Sounds good, if you don't think about it too much."

Take that quote and apply it to Nestle's marketing of formula -- sounds good if you don't think about it too much. They (Nestle) don't have the same goals of public heath, which is clearly for mothers to breastfeed.

For more information on those who raise awareness of Nestle's improprieties, visit some sites:

Boycott Nestle

PhD in Parenting

Baby Milk Action