I don't like deceptive marketing practices, especially when my children's health is involved.
C.J. turned a month old yesterday, and I finally had time to open my "breastfeeding gifts" from the hospital. These breastfeeding bags are of course promotions for formula companies. A million articles on
why breastfeeding moms don't need formula samples are on the Internet. Even more exist why
hospitals should not market formula. So I won't write about that, but my experience.
Before I left the hospital, a nurse walked in with these pretty bags:
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They look nice enough. |
I was dressing C.J. and when the nurse announced she had my "breastfeeding bags," I remarked that they looked a lot like formula bags. She rolled her eyes. I smiled at her, and she shrugged her shoulders, remarking that "reps give them to us." Yes, I know, I told her.
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"And Similac." It's got the same ingredients, see? |
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All ready to go - complete with coupons. |
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Conflicting advice - do they start with Similac, or breastfeeding? |
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Scare tactics. |
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Breastfeeding bottles - and formula in case you decide to mix it. |
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That's what breastfeeding moms need - powder. For what I don't know. |
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The worst? The March of Dimes puts its name on this deceptive practice. |
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I've written before about our culture and television influencing our children's beliefs and health. It is my job as a parent to combat these messages, and to teach my children about them. I just wish I didn't have to start the fight before I leave the hospital.
How on earth can they call those "breastfeeding bags"???
ReplyDeleteThe deception bothers me, but I think what bothers me the most is that formula marketers really think we are that stupid.
ReplyDelete